5 things to consider when hiring an agency or content creator
Save yourself time, money, and a ton of stress when hiring an agency by reviewing these 5 things before you sign on the dotted line. Do you like their portfolio? This one is a little bit more focused on the creative aspects of working with an agency or creative, but, designers, photographers, illustrators, and all […]
What’s the difference between a marketing agency and a consultant
Agency or Consultant, what’s the difference? When your business is looking for a marketing provider, you’ll probably see two kinds of services consistently referred to; consultant or agencies. From the outset, the difference between a consultant and an agency is very simple. When you engage an agency, you engage a team. When you engage a […]
Branding 101
Be yourself, everybody else is taken. What is branding anyway? Why is it so important? Sometimes it’s evident that businesses don’t know the weight of branding when it comes to success. Authentic, considered and simple brands are carefully designed to stand out from the sea of competition — and thrive. Relentlessly. Take Nike, for example. […]
THE IMPORTANCE OF A MARKETING PLAN
A marketing plan is a crucial component of your business, and how your service or product is promoted, perceived, and engaged with by an audience in the market. Without this, the fundamentals that drive your business will never reach their full potential. Plans do not need to be overly complicated, lengthy, or even expensive, in […]
